Your company is
losing business for sales reps refuse to prospect?, Needing more sales but your pipeline has plateaued?, investing in a prospecting team that does not work?, having issues identifying and reaching new customers?, Dependant on you to find new customers?, wasting money prospecting on its own?
Marcelo can help.
Marcelo is one of Norfolk AI's few special AI agents. With decades of high-conversion B2B sales service experience and a state-of-the-art AI tech stack, we are uniquely positioned to address your sales opportunity generation needs.
Who is Norfolk AI, and how do we make your life easier?
Your partner in sales efficiency.
AI Agents handle prospecting tasks like building databases, initiating outreach, qualifying leads, and organizing meetings via calls and chats. Automating these lets your sales team focus on closing deals, improving efficiency, and cutting costs.
We are passionate about consultative sales.
Norfolk AI leverages advanced AI and proven sales techniques to create an efficient sales funnel, delivering qualified sales meetings that boost revenue and growth.
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Defining and Targeting the Ideal Customer Profile (ICP) with AI.
Norfolk AI collaborates with clients to create an Ideal Customer Profile (ICP) for targeted lead generation. Using advanced AI tools, it analyzes data to identify prospects matching the ICP, ensuring effective outreach to those most likely to convert.
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Data Verification and Enrichment
Accurate data is essential for successful sales outreach, and Norfolk AI uses AI-powered tools to verify and enrich prospect information, ensuring comprehensive and up-to-date details for effective engagement.
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Multi-Channel AI Outreach Strategy
One of Norfolk AI’s strengths lies in its ability to connect with prospects through multiple communication channels. By combining email, LinkedIn, phone calls, and even direct mail, Norfolk AI ensures that prospects are reached through their preferred platforms.
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Email Campaigns: Norfolk AI crafts personalized email messages that address each prospect’s unique challenges, making the outreach feel tailored and relevant.
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LinkedIn Engagement: The AI tools identify opportunities to connect with prospects on LinkedIn by engaging with their posts, sending connection requests, and sharing insightful content.
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Cold Calling with AI Agents: Norfolk AI employs conversational AI agents capable of conducting cold calls. These agents can hold natural conversations, address objections, answer questions, and set up meetings, all while adapting to the prospect’s responses.
By combining these channels, Norfolk AI maximizes engagement, ensuring that prospects are consistently reminded of the value offered by its clients.
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Conducting AI-Powered Cold Calls
Cold calling is a central component of Norfolk AI's outreach strategy, but instead of relying solely on human agents, Norfolk AI uses AI-driven conversational agents. These agents are trained to handle the entire sales conversation, from the initial greeting to scheduling a meeting, offering several advantages:
- Handling Objections: The AI agents are equipped with responses to common objections, providing clear and compelling answers that help keep the prospect engaged.
- Answering Questions: The agents have access to an extensive knowledge base, allowing them to answer questions about the client’s product or service accurately and in real time.
- Qualifying Leads: Using predefined criteria, the AI agents qualify leads before passing them on to Norfolk AI's clients, ensuring only high-quality prospects move forward.
By using AI agents, Norfolk AI can efficiently make a large volume of calls, significantly increasing the chances of identifying qualified leads who are ready for a more in-depth sales conversation.
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Scheduling Qualified Sales Meetings
Once the AI agent has qualified a prospect, it seamlessly schedules a video call between Norfolk AI’s client and the prospect. This automation reduces the chances of miscommunication or scheduling conflicts, ensuring that the handoff from prospecting to sales is smooth and efficient. The AI agent handles all aspects of scheduling, including confirming the meeting time, sending calendar invitations, and sending reminders, ensuring that both parties are prepared for the call.
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Providing Insight-Led Pre-Meeting Reports
Norfolk AI doesn’t just set up meetings; it helps its clients stand out by using insight-led selling information via LLM-generated meeting summaries containing tactical and strategic information gathered during the conversation with our AI agents, coupled with the contact’s enriched data. This approach helps prospects see the value in Norfolk AI’s client offerings, making them more likely to agree to a sales meeting. -
Data-Driven Performance Analysis
Norfolk AI consistently tracks and analyzes key metrics to ensure that its lead-generation strategies are effective. The company monitors metrics such as email open rates, call conversion rates, LinkedIn engagement, and meeting attendance, allowing them to make data-driven adjustments to their campaigns. This level of analysis ensures that Norfolk AI continuously improves its processes, resulting in higher conversion rates and more qualified sales opportunities.
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Norfolk AI Stands Out with AI-Powered Opportunity Generation
Standardization
No Downtime
The AI agent works nonstop, ensuring continuous engagement and no missed opportunities..
Scalability
AI enables efficient opportunity management and cost-effective expansion of prospecting efforts.
De-Risking Operations
AI minimizes risks as employee turnover and absenteeism, enhancing efficiency and reliability with minimal management.
Reducing friction between account managers and Prospecting teams
AI Agents outperform SDRs
By handling vast lead volumes efficiently, operating 24/7, and costing less, providing consistent and fatigue-free performance. They use data-driven personalization, offering targeted messaging while adapting based on real-time insights, making them highly efficient for repetitive tasks and large-scale outreach. While human involvement is needed for complex problem-solving and relationship-building, AI Agents ensure that sales teams are more productive and cost-effective overall.
Frequently Asked Questions
Here you will find answers to some of the most frequently asked questions.
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How AI agents relate to account managers?
That's a fantastic question! Do you remember when CRMs first came out and account managers were frustrated with having to input all that information and learn how to use the tool?
Well, AI agents are a whole different story. Ideally, each of your account managers will have their very own AI buddy (actually, it's more like a team of buddies) that will take care of a ton of work behind the scenes, so the account manager only gets to enjoy the perks.
A steady stream of qualified leads will come in the form of booked meetings at the account manager's convenience, and they'll receive an email filled with useful information about the meeting, the people involved, and a summary of what happened during the conversation with the AI buddy while it was qualifying the potential client. It's really quite amazing. The sales manager will also have access to a bunch of charts on one or more dashboards, making it super easy to review all the KPIs.
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How many agents would I need?
Norfolk AI partners with premier providers of LLM and Agent platforms within the industry. Our agents are tasked with data sourcing and enrichment, developing email and LinkedIn sequences, engaging with potential clients, confirming meetings, generating reports and dashboards to inform account managers, and monitoring meeting outcomes through conversational analytics. Our starter package includes four agents. A midsize sales team would typically engage twenty or more agents from us.
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Do agents talk on the phone?
Certainly. Our agents are proficient in various communication mediums, including text (email, LinkedIn, WhatsApp, SMS, Meta) and voice. AI agents are capable of making hundreds of phone calls simultaneously, ensuring that nearly all potential clients receive a call within the optimal time frame. These AI agents are fully conversational, capable of asking qualifying questions to filter potential clients, and can schedule meetings if the call is successful. They are integrated with the account manager's calendar and email, and will follow up to confirm the meeting. In the event that a potential client does not answer, AI agents are trained to make multiple follow-up calls to maximize the likelihood of scheduling the meeting.
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What do agents know, and how do they learn?
Our team makes sure your AI Agent uses the top-notch LLM and language engine, safely accessing the online information it needs. Success depends on shaping the agent's personality to fit your brand and go beyond human conversational skills. Our wide-ranging prompts and workflows help create resourceful, friendly personalities. Finally, we build a comprehensive knowledge base from the information you provide, relevant online URLs, and sometimes, details about competing products. Your agent can be a no-nonsense professional account manager or a lively and engaging business development and relationship manager. You and your company get to decide, and we'll bring your agent to life.
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Can AI agents place and receive calls?
Norfolk AI's agents are like your trusty sidekicks, always ready to jump in and help with a variety of tasks, often teaming up to get things done. For example, our outbound opportunity developer agent will cheerfully reach out and chat with potential clients, setting up meetings for your account managers. At the same time, another agent will be busy making dozens or even hundreds of calls to confirm those meetings and make sure everything is perfectly set for discussing sales opportunities.On the marketing side, our cheerful conversational agents are always excited to answer incoming calls or reach out to potential clients right after they fill out a form on your website or social media. We also have versatile chatbot agents who love chatting with your prospects and answering their questions. Behind the scenes, we have dedicated agents working hard on databases and enhancing data, making sure everything is ready to be part of email sequences or campaigns, which are also crafted by another type of agent. And that's just the beginning!
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Are AI agents expensive?
AI is making waves in the business world and transforming everything. When AI is used for a task, the first thing you'll notice is how efficient it is. It can do more for less. For us, the cost of using AI agents is worth comparing to having your own prospecting team or hiring an outsourcing service for data analysts and SDRs. AI agents can perform tasks and even have conversations just like humans, but they're not humans, which is a big plus because they can work anytime and handle multiple tasks simultaneously. There is much more but I believe you see the trend.
Get started today!
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